Tuesday, November 26, 2013

Integrate Wiwitness with your BigCommerce Store

Wiwitness helps BigCommerce customers to increase conversion rate using verifiable testimonials.
       Benefits of using Wiwitness widgets in BigCommerce:
  •  Increase conversion rate Verifiable testimonial builds the trust factor of your customers.
  •  Easy maintenance You can maintain all the testimonials in one place, Wiwitness dashboard.
  •  Make your website stand out from the crowd – It’s all about differentiating your website from others!
If you are not signed up with Wiwitness already, you'll need to do so. Please sign up with Wiwitness using your Facebook or Google account and create a widget for your BigCommerce store first.

For setting up Wiwitness please read this quick action guide .
Follow these steps to add Wiwitness widget code to your BigCommerce store:
1. Sign in to store's admin

2. Click the design link on right top

BigCommerce dashboard
Big Commerce dashboard

3. Click browse template files

BigCommerce dashboard
BigCommerce dashboard

4. Edit Footer.html file

BigCommerce dashboard
Template files

5. Copy-paste Wiwitness widget code into Footer.html and save the file

wiwitness dashboard
Wiwitness widget settings
               Get it from Wiwitness Dashboard > Your page > Widgets > Create widget

That's it! Your BigCommerce store is now ready with Wiwitness testimonial widget. You can customize your Testimonial numbers, Testimonials, Tab header, Color , Widget type in your Wiwitness dashboard. No code changes are needed on your store.

If you stuck in any of the steps please contact Wiwitness support for help.

Wednesday, October 2, 2013

Helpful resources on internet about website testimonials

resources about testimonials

Harnessing The Power Of Customer Testimonials On Websites

Good testimonials sell  everywhere and all the time, only reason most testimonials don't sell is people don't trust their validity. When  identity of the testimonial giver is not verifiable, it is natural to suspect the authenticity of it... http://blog.wiwitness.com/2013/06/harnessing-power-of-customer.html

Why Your Customer Testimonials Are NOT Working

As marketers we understand the power of social proof. We use it every day in our marketing materials to build trust with potential customers and convince them to buy... http://unbounce.com/conversion-rate-optimization/why-customer-testimonials/

How to Effectively Use Testimonials

Testimonials. They can do wonders for your business as long as they are used the right way... http://www.quicksprout.com/2010/10/21/how-to-effectively-use-testimonials/

Are Customer Testimonials Smart Marketing Tools?

The fact that [someone] is willing to put herself out there can be very persuasive... http://www.forbes.com/2008/05/27/alloy-customer-testimonial-ent-sales-cx_ll_0527tipofthedaytestimonial.html

7 Simple Ways to Convert Your Visitors Into Customers

It sounds easy to create and use testimonials, but most people don’t know how to use them... http://www.quicksprout.com/2013/07/15/7-simple-ways-to-convert-your-visitors-into-customers/

Using Customer Testimonials

Testimonials can create believability, credibility and a sense of security for your customers. Here are ways to get and use powerful testimonials... http://www.businessknowhow.com/marketing/custtest.htm

Make it easy to get testimonial

We all want to get testimonials from our customers, but of course! There really is no better way to lend credibility to what you are offering than to hear how it has helped others... http://www.onlinebusinessmanager.com/blog/archives/486

Testimonials: The Bang Without The Buck

Enter the strongest selling point for any organization-the TESTIMONIAL. With great testimonials you will be able to:

24 New Rules Of Testimonials In Small Business Marketing

The following is a list of guidelines and rules that can be used to help entrepreneurs collect, develop and use customer testimonials in their small business marketing. It’s important to use testimonials the right way because it’s definitely frowned upon to use a testimonial in a misleading way... http://understandingmarketing.com/2010/03/25/new-rules-of-testimonials-in-small-business-marketing/

Earn customer trust - use power testimonials

It's as old as the very concept of marketing, and the principle is the same whether your product offering is off-line or online. Using testimonials to promote products and services has proven to be one of the most effective ways to build credibility and earn customer trust... http://www.writeedge.com/articles/customertrust.asp

Using Testimonials Effectively

Skepticism toward this marketing tactic, combined with the spread of Web 2.0 style user ratings, has raised the bar for marketers. As testimonials and other credibility indicators become increasingly prevalent on Web pages, marketers need to know how to use them most effectively to help increase conversions... http://www.marketingexperiments.com/improving-website-conversion/using-testimonials-effectively.html

Share your opinion in comments.  

Also check out www.wiwitness.com, our awesome systematic reputation management solution that comes with system, tools and strategies to increase your website reputation and conversion rate.

Wednesday, September 25, 2013

Free Info-graphics: Three Simple Growth-hacking Sutras

Success is neither never ending journey nor instantaneous destination. This free Info-graphics show three important things that are essential in growth path.
  1. Seize current opportunity
  2. Deliver excellence
  3. Gain reputation

(Infographics source.)
Growth hacking infographics
Growth is to excel and gain reputation.

Main points in info-graphics 

  • Growth is to excel and gain reputation.
  • Growth possibilities and opportunities are for every one.
  • Opportunities differ at different reputation levels.
  • Climb the reputation ladder by gaining reputation in current opportunity.
  • Gain reputation by delivering excellence in the current opportunity.
  • Leverage on the reputation gained, to access better opportunity.
  • Higher on the reputation ladder, lesser the competition.
  • Lesser the competition, better growth.
Share your opinion in comments.  

Also check out www.wiwitness.com, our awesome systematic reputation management solution that comes with system, tools and strategies to increase your website reputation and conversion rate.

Monday, September 23, 2013

Adding Hosted SAAS Application Extension for OpenCart

We have added  Wiwitness extension to Opencart. WIwitness is hosted SAAS application and Opencart  is  open source shopping cart. In this post I will show you the steps involved in adding an extension.

First step is , open a seller account with Opencart  if you don't have one.
Opencart is in php programming language, in-order to develop extension module, you need to know coding in php.
Read the information at this link and build your extension opencart developer document.
Login with your account and go to My Account -> Manage Extensions. There you will find an instruction "Submit a new extension here".
Before submitting your extension you should be ready with following things :

  • Your extension name.
  • Logo of your extension.
  • 693x200px banner of your extension.
  • 4-5 Screenshots .
  • Description of your business.
  • Installation instructions.
  • Downloadable zip file of your extension.
Fill the form with required information and submit. You are done. Your extension will be live instantly. You can view or update it any time. A new extension profile page will be created for your extension, and statistics about downloads and views are displayed on the page.

 Share your questions in comments.  

Also check out www.wiwitness.com, our awesome systematic reputation management solution that comes with system, tools and strategies to use testimonials to increase conversion rate.

Increase conversion rate upto 300% Click here